We were on a press/media  trip last week to Las Vegas, and the schedule was so JAM PACKED I had almost no time to check e-mails, or anything else for 5 days. 

For us, that is HUGE.  We touch about  200  emails  a  day.  So imagine  coming home  to  nearly  900  emails,  22 phone calls,  98 LinkedIn requests, and 589  Facebook  requests!  YIKES!

Someone said to me on the trip, "I can' barely keep up with e-mails and voice-mails at work - how do people find time for all this other crap?!"

If you can't do it yourself, have someone do it for you. Unfortunately, we still do it all ourselves. But you don't have to. Find an intern. Hire us. Hire someone.  It's a crucial part of new business development today.  We have been telling people for  4  years, you better get blogging and you better understand Social Media's impact on your bottom line, fast. 

Now we tell them  they  have to have a  LinkedIn account  and  probably  a  FaceBook  fan page, and possibly  even  Twitter. The world is  FLAT and the rules of the game have changed.  You MUST take  advantage of these tools. Trust me, you competition is!

We have had 3 clients hire us to help manage their Social Media and Web presence in the last month. Even if you can only afford a few hours a month. The investment is well worth it long term.

FINDABILITY. You have be found online. Print does not work anymore. 80% of the world searches online for the information the need. If you can't be found, how are they supposed to call you?

You need to be out there on the Web and finding a way to make it all  work for you!



Derrick  Sorles


Michael  Snell and Derrick Sorles  
Web 2.0 and Social Media Strategies