Betty White - Facebook - and The Power of Social Media

I work in Social Media
10 hours a day, 6.5 days a week.

I GET IT!

But a lot of people under-estimate the power of the people. There are still many businesses that have not tapped into the power of the Web 2.0 and Social Media Networks.  When a recent grassroots campaign involved both Facebook and a beloved Golden Girl, the scope of its influence cannot be underestimated. 

 
A couple months ago, someone on Facebook started a campaign to get the 88-year old Betty White a spot on SNL.  People laughed. Even she laughed! 

"I don't even know where that came from," says  White,  "That just came out of left field. It's ridiculous. I don't think ['SNL' creator and producer] Lorne Michaels even knows about it, so we won't worry about it."

Today, sources  say Saturday Night Live is thisclose to signing TV legend Betty White to host the show for the very first time.

But she would not have to host it alone.

We hear SNL is putting together a “Women of Comedy” episode that would team  White with several of her younger contemporaries. Ex-SNL MVP Molly Shannon is on board, we hear, and feelers have also been put out to Tina Fey and Amy Poehler. (An NBC spokesperson insists no one has been confirmed at this time.)

This tag-team approach will allow Lorne Michaels to appease White-on-SNL zealots (half a million and counting!) without making the 88-year-old shoulder the burden of all 90 minutes on her own. 

This is the power of Social Media at work!



Derrick  Sorles
Web 2.0 and Social Media Strategist

 

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