Helping Your Business Be "Found" Faster By Search Engines
Welcome to BUSINESS BLOGGING TIPS and WEB 2.0 STRATEGIES Blog!
Welcome to my Business Blogging Tips and Web 2.0 Strategies blog. My goal here is to provide resources, sites, tools, applications, information and best practices for maximizing
your overall Internet ~ Web "Presence" and leveraging blogs and other New/Social Media, Web 2.0 tools, networks and communities that create a "pull" factor for new business and revenue opportunities
through organic, keyword search relative to your business.
My name is Derrick Sorles and my partner is Michael Snell. We are blog coaches and consultants who can help with your Internet marketing strategies and business development needs on a fee for
service basis. At present, we're focused on business development and Web 2.0 strategies for clients utilizing new technologies (blogs, podcast, video podcast) and other social media networks to drive
their Web traffic, facilitate online communities and conversations and build a brand/Web presence.
We coach clients on understanding the impact of these new technologies to their business and the importance of first mover advantage and organic SEO and keyword search discovery over their
competitors.
I AM AN EXPERT. Don't be duped by some who claim to be experts. I have over 25,000 hours of experience, I have case studies, and I have satisfied clients who will tell you my strategies WORK!
PLEASE NOTE
Not all of the tools mentioned on this blog will be compatable with all blogging platforms. Most times they launch in Beta and start with WordPress, TypePad, Blogspot - some of the bigger platforms.
So please keep that in mind when reading about these tools and technologies.
Strategic Internet Marketing Business Coach and Consultant, Web 2.0 Strategist and Blog Coach, Social Media Evangelist, Blogger, Entrepreneur, Speaker, Trainer and Certified Group
Facilitator.
Helping You Build Better Business Faster Online in a Web 2.0 World.
We are Business MD's. Helping bring you new business and prescribing solutions for your business marketing.
Our emphasis is on helping clients accelerate traffic and through a combination of growing their Web presence,Web 2.0 strategies, social networking and leading edge business blogging skills.We provide business blog consulting and strategies for your online business opportunities.
Is your website a glorified business card? Are you even being "found" by search engines? We specialize in strategic planning and implementation, around leveraging the endless opportunities to take your business to the next level via Web 2.0.
We can help you launch a site using the best of the best strategies we have learned in helping over 20 businesses! Let us help you, shorten your learning curve.
We offer pricing to fit everyone's budget. Call us and find out how we can help your business!
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Business Blogging Tips: Blogging For Profit and Money is Being Looked at by FTC
Blogging For Profit and Money is Being Looked at by FTC
Many online publishers
have been able to turn their hobby/passion into a small business. Once you have a following and good search engine rankings, many companies will start coming to you with press releases and offers to be featured on your site. They want to reach your readers. Some will even pay to advertise on your site.
We get hundreds of press releases each month. Businesses wanting to be featured on our sites. It's just like a magazine or any other publication. Free things are given all the time, with the hopes the writer or publication will write about the product. But now the FTC wants disclaimers ran.
The FTC has always looked very hard at product advertising and the claims that are made. "I lost 50 pounds using Fat - BeGone!"
Now comes a big can of confusing worms!
Now it is being stated that bloggers who get freebies and perks and cash incentives for reviews, are being looked at with the same scrutiny and the reviews are legally classified as advertising.
The paid reviews are supposed to adhere to the same laws as other types of advertising, including the existing legislation against "false and misleading claims." - But when I read the documents from the FTC, I believe this means, if the reviewer is giving the product a personal positive endoresment and making certain claims, it must be disclosed if money and/or free goods were exchanged. But it is very confusing. So I called Betsy Lordon in Public Affairs, who asked me to submit my questions by email, which I did, twice, and no one has answered them. It's been 45 days!
Bloggers and writers who do reviews should look closely at the FTC document and there are a couple phone numbers listed below as well. I think the biggest caution is for the writer to be careful not to make claims that can not be verified.
Does this apply to personal opinions? The FTC document does not really say. If a restaurant gives me a free dinner to review them, and I say they have the best Tiramisu in Chicago! And I think they do! Does that require disclosure of the free meal I was given? Do movie critics who get to see movies at free press screeenings, disclose they got in for free? I don't see the NY TImes book reviewers disclosing that they got free books to review. And what if it's a bad review? Do we still have to disclose anything at all??
To stay compliant with the new FTC paid blogging regulations, bloggers are now supposed to disclose when they get paid to write and review about a specific item as well as keeping their paid post in compliance with product advertising laws. So that means we need to, allegedly, include a small disclaimer somewhere within the blog post about our relationship with the product/advertiser.
2/28/2010 3:24 AM
Vista Performance wrote:
Some are really earning good online. As long as you are focus and happy of what you are doing, you will eventually earn. Reply to this
Some are really earning good online. As long as you are focus and happy of what you are doing, you will eventually earn.
Reply to this