We talked about RSS feeds a while back, but I wanted to revisit it briefly today.

I was at a friends house last night and I walked in on him, checking his various favorite blogs, one at a time. A couple of the blogs had no new posts since he was there last. I asked him why he wasn't using
an RSS reader and he said it was too much work! WRONG!

Only about 15-20% of Internet users take advantage of RSS readers! RSS allows you to customize your use of the web! I like to think of it as reading all my favorite magazines, when I want to. They just pile up, until I have time to get there. It's like fast forwarding thru commercials with TIVO! It saves me time!

In my RSS reader, I have about 15 blog feeds. I open my reader every Friday or Saturday and scan all my favorite blogs, and read what I want. You can check your reader whenever you want, as often as you want.  If there's nothing new, there's nothing new. This is a huge time saver! Can you imagine if I went
to all 15 of my favorite blogs, every day, and maybe half of them had new postings? And the others had nothing new!

As a blogger, you want to clearly offer your reader the option of subscribing by RSS  OR E-MAIL. As a blog reader, you want to take full advantage of RSS! Once this concept really catches on, the sky is the limit!

There are sooooooo many reasons and ways to use to RSS feeds! CHECK THEM OUT! And it's very easy to take the RSS url of your favorite blog and  import that url to your favorite RSS reader!

Derrick Sorles
Helping You Build Better Business Faster in a Web 2.0 WorldStrategic Business Coach and Consultant, Web 2.0 Strategist and Social Media Evangelist, Blogger, Entrepreneur, and Speaker.